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Regulatory press release

BJÖRN BORG AB YEAREND REPORT JANUARY – DECEMBER 2023

Björn Borg
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OCTOBER 1 – DECEMBER 31, 2023

  • Group’s net sales amounted to SEK 197.6 million (198.4), a decrease of 0.4 percent. Currency neutral, net sales decreased by 3 percent.
  • Net sales for own e-commerce increased by 46 percent to SEK 45.5 million (31.2), sales for own e-commerce and e-tailers amounted to SEK 92.8 million (77.4), an increase of 20 percent.
  • The gross profit margin amounted to 56.8 percent (52.1). Currency-neutral, the gross profit margin amounted to 56.2 percent, an increase of 4.1 percentage points.
  • Operating profit amounted to SEK 20.2 million (7.8), an increase of 160 percent. Currency neutral, the operating profit amounted to SEK 17.6 million, an increase of SEK 126 percent.
  • Profit after tax amounted to SEK 15.0 million (5.3), a increase of 183 percent.
  • Earnings per share before and after dilution amounted to SEK 0.59 (0.21).

JANUARY 1 – DECEMBER 31, 2023

  • Group’s net sales amounted to SEK 872.3 million (835.2), an increase of 4 percent. Currency neutral, net sales increased by 1 percent.
  • Net sales for own e-commerce increased by 36 percent to SEK 154.0 million (113.4), sales for own e-commerce and e-tailers amounted to SEK 358.2 million (307.5), an increase of 16 percent.
  • The gross profit margin amounted to 54.0 percent (50.8). Currency-neutral, the gross profit margin amounted to 54.6 percent, an increase of 3.8 percentage points.
  • Operating profit amounted to SEK 100.6 million (72.9), an increase of 38 percent. Currency-neutral, the operating profit amounted to SEK 95.5 million, an increase of 31 percent.
  • Profit after tax amounted to SEK 76.0 million (50.9), an increase of 49 percent.
  • Earnings per share before and after dilution amounted to 3.02 (2.02).
  • The Board has decided to propose to the annual general meeting a distribution of SEK 3.00 (2.00) per share, equivalent to a total of SEK 75.4 million (50.3). In addition, the Board has decided to propose to the AGM that the AGM should give the authorization for the Board to buy back the company’s own shares.

QUOTE FROM THE CEO

“The highlights from the last quarter of the year were, without doubt, the strong development of our own e-commerce which grew by 46 percent, as well as the considerable improvement in our operating profit, which increased by 160 percent”, commented CEO Henrik Bunge.

For further information, please contact

Jens Nyström, CFO
Email: jens.nystrom@bjornborg.com
Phone: +46 85 06 337 00

Henrik Bunge, CEO
Email: henrik.bunge@bjornborg.com
Phone: +46 85 06 337 00

About Björn Borg

The Group owns the Björn Borg trademark and its core business is underwear, sportswear and bags. It also offers footwear and eyewear through licensees. Björn Borg products are sold in around twenty markets, of which Sweden and the Netherlands are the largest. The Björn Borg Group has operations at every level from branding to consumer sales in its own Björn Borg stores. Group net sales amounted to around SEK 835.2 million in 2022, with an average of 160 employees. The Björn Borg share has been listed on Nasdaq Stockholm since 2007.

This information is information that Björn Borg AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact persons set out above, at 2024-02-23 07:30 CET.

Attachments

Bjorn Borg Year End Report 2023