contentSlug

type

ContentSlug_ContentQuery

slug

ContentPageContentQuery

content

trendingContent

query ContentSlug_ContentQuery(
  $contentSlug: String!
  $type: [ContentType!]
) {
  ...ContentPageContentQuery_13QmVO
}

fragment CompanyDetails_Content on Content {
  __isContent: __typename
  companies {
    name
    description
    pageUrl
    id
  }
}

fragment CompanyTagList on Company {
  pageUrl
  name
  viewerIsFollowing
}

fragment ContentBasicInfo on Content {
  __isContent: __typename
  id
  type
  title
  lang
  companies {
    ...CompanyTagList
    id
  }
  ...PublishingDetails
  ...Reactions
}

fragment ContentMetadata on Content {
  __isContent: __typename
  type
  title
  lang
  pageUrl
  alternatePageUrls {
    pageUrl
    lang
  }
  imgUrl
  description
  ... on Video {
    liveTime
    videoUrl
  }
  ... on Webcast {
    liveTime
    videoUrl
  }
}

fragment ContentPageContentQuery_13QmVO on Query {
  content(slug: $contentSlug, type: $type) {
    __typename
    id
    type
    title
    isPremium
    lang
    htmlBody
    companies {
      forum {
        latestPosts {
          ...ForumPosts
        }
      }
      defaultInstrument {
        isin
        id
      }
      id
    }
    slug
    ... on CompanyReport {
      reportUrl
    }
    ... on ThirdPartyCompanyReport {
      reportUrl
    }
    ... on StockExchangeRelease {
      reportUrl
    }
    ...ContentBasicInfo
    ...ContentMetadata
    ...PriceAndRecommendation_Content
    ...CompanyDetails_Content
    ...ReportLink_Content
    ...KeyFigures_Content
  }
  ...TrendingContent_1jQ2Cn
}

fragment ForumPosts on ForumPost {
  text
  likesCount
  url
  author
  postedAt
  authorImgUrl
}

fragment KeyFigures_Content on Content {
  __isContent: __typename
  companies {
    defaultInstrument {
      estimateData {
        modelType
        reportingCurrency
      }
      snapshot {
        transaction {
          date
          actualized {
            year
            quarter
            revenue
            revenueGrowth
            ebitAdjusted
            ebitReported
            ebitda
            enterpriseValue
            epsAdjusted
            dividend
            dividendYield
            sharePrice
          }
          estimates {
            year
            quarter
            revenue
            revenueGrowth
            ebitAdjusted
            ebitReported
            ebitda
            enterpriseValue
            epsAdjusted
            dividend
            dividendYield
            sharePrice
          }
        }
      }
      id
    }
    id
  }
}

fragment PriceAndRecommendation_Content on Content {
  __isContent: __typename
  createdAt
  companies {
    id
    name
    viewerIsFollowing
    defaultInstrument {
      snapshot {
        priceData {
          date
          lastPrice
          tradeCurrency
        }
        transaction {
          date
          recommendation
          targetPrice
        }
        prevTransaction {
          recommendation
        }
      }
      id
    }
  }
}

fragment PublishingDetails on Content {
  __isContent: __typename
  createdAt
  publishers {
    name
    imgUrl
  }
  authors {
    __typename
    id
    name
    slug
    imgUrl
    jobTitle
  }
  ... on Video {
    liveTime
  }
  ... on Webcast {
    liveTime
  }
}

fragment Reactions on Content {
  __isContent: __typename
  id
  reactionGroups {
    reactionType
    reactionsCount
    viewerReacted
  }
}

fragment ReportLink_Content on Content {
  __isContent: __typename
  type
  isPremium
  ... on CompanyReport {
    reportUrl
  }
  ... on ThirdPartyCompanyReport {
    reportUrl
  }
  ... on StockExchangeRelease {
    reportUrl
  }
}

fragment TrendingContent_1jQ2Cn on Query {
  trendingContent(type: ARTICLE) {
    __typename
    id
    title
    lang
    pageUrl
    createdAt
    type
    imgUrl
    companies {
      squareLogoUrl
      id
    }
    authors {
      __typename
      imgUrl
      id
    }
    publishers {
      imgUrl
    }
  }
}


saas-update-december-2022-danish-arr-sector-median-multiple-declined-to-a-new-lower-level

__typename

title

isPremium

lang

htmlBody

companies

createdAt

publishers

authors

reactionGroups

pageUrl

alternatePageUrls

imgUrl

description

Head of Research

Kasper Lihn

Agillic is a Danish Software as a Service (SaaS) company within marketing technology (MarTech), headquartered in Copenhagen, Denmark. Agillic’s omnichannel marketing automation platform empowers brands to work with data-driven insights and content to create, automate and send personalised communication to millions.

Proven business cases are found in retail, finance, travel & hospitality, energy & utility, technology & software, entertainment & gaming, media & publishing, charity & NGO, and in subscription businesses across all industries.

Agillic

Decideact operates in the IT sector. The company specializes in the development of cloud-based SEM Platforms. The software is self-developed and is mainly used for analysis, follow-up, and for strategic implementation. The customers consist of corporate customers operating in a number of sectors that use the company's technology to set and achieve strategic goals. In addition to the main business, various value-added services are also offered. The largest presence is in the European market. 

Decideact

Digizuite is a Software-as-a-Service company providing a digital asset management (DAM) software solution for larger B2B companies. Digizuite’s solution enables large enterprises to manage their digital assets such as texts, graphics, images, videos etc., automate workflows and share files with team members, clients, and other parties.

Digizuite

Hypefactors is a Danish-based SaaS (Software-as-a-Service) in the B2B space with a solution for public relations (PR) and communication departments. Through AI and crawling technology, the solution provides media intelligence and reputation management. The customer's global media mentions across all relevant media channels are converted to intelligent insights, automated sentiment assessment and monetary valuations.

Hypefactors

Impero is a Danish Software-as-a-Service (SaaS) company that provides a compliance management platform. The Impero platform enables companies to easily manage compliance through the automation of risk and control management, documentation, and reporting. Impero empowers companies to become more compliant in a scalable, digital, intuitive, and – most importantly – easy way. Impero is listed at Nasdaq First North in Denmark.

Impero

MapsPeople is a Software-as-a-Service (SaaS) company focusing on digital mapping for indoor navigation. The two primary revenue streams are 1) MapsIndoors which is MapsPeople’s own developed mapping solution for indoor navigation 2) Google Maps partnership with Google. MapsIndoors is the key segment with high double-digit growth rates, and the Google Maps segment is expected to be a more steady business going forward.

MapsPeople has a global presence with offices in Denmark, Germany, Singapore and United States, and customers include some of the largest brands in the world. The company has been listed at Nasdaq First North Premier in Denmark since June 2021.

MapsPeople

Nexcom is a Danish software company that designs and delivers data-driven AI-powered software platforms, primarily for B2C companies with larger customer service functions. Nexcom's software solutions allow companies to strengthen their customer service, increase customer lifetime value and reduce the cost to serve. Nexcom offers the solutions RevealCX and eTray.

Nexcom

OrderYOYO is a Danish Software-as-a-Service (SaaS) company that provides takeaway restaurants with all the necessary software to serve their customers, including online ordering, payment, marketing and business management solutions. The software enables restaurants, primarily within takeaway, to have their own-branded online presence direct to consumers instead of via food portals.

In 2022, OrderYOYO merged with German app smart. Going forward, Germany is an important growth market for OrderYOYO. OrderYOYO has a usage-based business model implying that the company grows with its restaurant partners. The company has been listed at Nasdaq First North in Denmark since July 2021.

OrderYOYO

Penneo is a Danish Software-as-a-Service (SaaS) company delivering solutions for digital signing (Penneo Sign), document workflow, and compliance such as a Know Your Customer product (Penneo KYC) that helps companies comply with Anti Money Laundering (AML) legislation. Penneo was established in Denmark in 2014, and the company has more than 3,000 customers across Denmark, Sweden, Norway, Finland, and Belgium. Penneo is listed on Nasdaq Copenhagen Main Market.

Penneo

Risk Intelligence is a dynamic world leader in intelligence, risk assessment and planning, offering comprehensive support with our end-to-end risk management system and 24 hr watch team of highly experienced analysts. We have specialised in the analysis of threats from and interaction between piracy, organised crime, terrorism, insurgency and military conflicts since 2001 and in 2008 we launched the Risk Intelligence System – an unrivalled and fully integrated risk assessment and planning tool. Through the Risk Intelligence System and our high quality advisory services, we provide valid, actionable intelligence to 15.4% of the maritime world fleet. Our clients include ship operators, managers and owners, offshore operators, oil and gas companies, marine and war risk insurers, as well as governmental and military organisations.

Risk Intelligence

SameSystem

Valuer Holding

The SaaS HCA Index, measured on a simple ARR multiple (median) across 19 listed Danish SaaS companies, declined to 4.2x ARR by the end of December 2022 from 4.6x ARR by the end of November 2022. Note the index shows the development over time for the sector, using the latest reported ARR numbers (which differ between the companies), and almost all companies have been tracked for at least a year (the latest SaaS IPO was in December 2021).

Software-as-a-Service (SaaS) update &ndash; December 2022: Danish ARR sector median multiple declined to a new lower level
The SaaS HCA Index, measured on a simple ARR multiple (median) across 19 listed Danish SaaS companies, declined to 4.2x ARR by the end of December 2022 from 4.6x ARR by the end of November 2022. Note the index shows the development over time for the sector, using the latest reported ARR numbers (which differ between the companies), and almost all companies have been tracked for at least a year (the latest SaaS IPO was in December 2021). &nbsp; The larger and more liquid US-listed SaaS companies &ndash; measured by The SaaS Capital Index &ndash; have not been updated yet. However, the sector was traded at 6.3x ARR by the end of November 2022. From a macroeconomic perspective, the US 10Y bond yield increased from 3.61% by the end of November 2022 to 3.88% by the end of December 2022. Overall, this had a negative effect on growth stocks, and, in general, we also saw declining share prices in December 2022. &nbsp;
The share price of many Danish SaaS companies also declined in December 2022, and we have also seen some guidance downgrades for the full year following longer sales cycles and delays in decisions due to macroeconomic uncertainty. The decline may be further affected by tax optimization with some investors selling out of shares with negative returns.
Looking at the share price performance for the full year 2022, the average return for the Danish SaaS sector (equal-weighted) was approx. -48%. The best-performing share in the sector was Agillic after several guidance upgrades, down approx. -8.1%. SameSystem declined the most by -83.5% after guidance downgrades, organizational and strategic changes, and a recent suspension of ARR guidance.&nbsp; However, we have seen large upward share price movements in some SaaS companies here in the first week of January. We will follow up on this in the January 2023 update.&nbsp; As we continue to see high interest and receive many questions about the SaaS sector despite the market challenges, we expect to announce a free newsletter in H1 2023 covering the SaaS sector.&nbsp;
Disclaimer: HC Andersen Capital receives payment for a Corporate Visibility/Digital IR subscription agreement from companies in The SaaS HCA Index (including Agillic mentioned in the text). /Kasper Lihn 5 January 2023, 14:45.

SaaS update December 2022: Danish ARR sector median multiple declined to a new lower level

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